Plug in your budget and industry — get an instant estimate of your cost per lead, projected revenue upside, and how your current spend compares to South Florida industry benchmarks.
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Get Your Free Marketing Audit →These estimates are based on South Florida SMB benchmarks across 42+ businesses and third-party industry data. Your actual results depend on execution quality.
Each industry has distinct average conversion rates, cost-per-click, and customer lifetime values. We apply sector-specific multipliers — a dental practice and a restaurant have wildly different lead economics.
Diversified channel mix compounds your reach. Businesses using 3+ channels typically see 30–45% better cost-per-lead than single-channel. We account for channel overlap in the efficiency score.
CPCs and local competition vary by market. Miami-Dade, Broward, and Palm Beach have higher ad costs than national averages in key categories. Our benchmarks are calibrated for this market.
Reference data used in this calculator. Updated quarterly from our client data and published industry reports.
| Industry | Avg Cost/Lead | Avg ROI (3 months) | Best Channel | Budget Sweet Spot |
|---|---|---|---|---|
| Restaurants & Food | $18–$35 | 2.8–4.2× | Social + Google | $800–$2,500/mo |
| Fitness & Wellness | $22–$48 | 3.1–5.0× | Social Media | $1,000–$3,000/mo |
| Salons & Beauty | $15–$30 | 2.5–4.0× | Instagram + SEO | $600–$2,000/mo |
| Contractors & Home Services | $45–$95 | 4.5–8.0× | Google Ads + SEO | $1,500–$5,000/mo |
| Dental & Orthodontics | $55–$120 | 5.0–9.0× | Google Ads | $2,000–$6,000/mo |
| Real Estate | $40–$90 | 3.5–7.0× | SEO + Google Ads | $1,500–$4,500/mo |
| Medical & Healthcare | $60–$130 | 4.0–8.5× | Google Ads + SEO | $2,000–$7,000/mo |
* ROI multiples represent revenue generated per dollar spent when marketing is properly set up and tracked. Actual results depend on offer quality, sales conversion, and market conditions. These are estimates, not guarantees.